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Sony XBR48A9S view 1
Sony 48 inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV OPEN BOX
EE Model #: XBR48A9S
·
Manufacturer Model #: XBR48A9S
·
UPC/EAN: 027242920033

Sony 48 inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV OPEN BOX

EE Model #: XBR48A9S
·
Manufacturer Model #: XBR48A9S
·
UPC/EAN: 027242920033
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At a Glance

  • 4K UHD 3840 x 2160 OLED Panel
  • HDR10, HLG, Dolby Vision HDR Support
  • 120 Hz Refresh Rate / X-Motion Clarity
  • Alexa, Google Assistant, HomeKit Support
  • Built-In Wi-Fi 5 & Ethernet Connectivity
  • Google Play Store for App Downloads
  • 4 x HDMI / 3 x USB
  • TRILUMINOS Technology
  • 4K X-Reality PRO Engine
  • Acoustic Surface Audio

What's in the Box

  • 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV
  • Voice Remote Control with Batteries
  • Tabletop Stand Assembly
  • Manual
  • 4.9' AC Power Cord

Expert Sales Advice

Have a question? Get an answer from one of our experts.
See availability »

Live Chat | 615-346-1419 | Email Us
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Front View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Front View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Stand View
Sony XBR48A9S view 3
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Bezel View

Recommended accessories

Manufacturer's Description

Sony Recommends

A9S | MASTER Series | OLED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Android TV)

Enjoy the beauty of Sony quality OLED in a compact size. With deep blacks, vivid colors, and enhanced contrast, and sound in harmony with the picture, you'll be completely immersed in the action. Further details of this product are coming soon so watch this space.
A9S | MASTER Series | OLED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Android TV)

See it- before you buy it.

The Envision TV AR app helps you shop from home—choose a TV and see what it would look like in your living space with augmented reality. Get the app on Google Play or download in the App Store.

Reproduces a wider, more precise range of colors

By widening the color spectrum, TRILUMINOS powered by our X1 processors reproduces more colors than a conventional television. It analyzes and processes data in every image to make colors even more natural and precise so pictures are closer than ever to real life.

Supreme resolution, whatever you're watching

Any kind of content can be upconverted to lifelike 4K resolution with Sony's unique features. Our X1 Ultimate, twice as fast as the X1 Extreme, precisely analyzes and processes data to enrich 4K1 pictures with real-world detail and texture. Even images filmed in 2K and Full HD are upscaled close to 4K by 4K X-Reality PRO using a unique 4K database.2 Resolution of each subject is then optimized by Object-based Super Resolution to reproduce virtually real-world textures.

Boosting color and contrast for extra depth and realism

See real-world colors, discover the detail in deep shadow and bright highlights. With Pixel Contrast Booster, color and contrast are enhanced in bright areas so you can enjoy scenes full of lifelike shades and hues, more depth, fine texture, and the pure black contrast that only OLED can deliver.

Beautiful colors from any angle

Watching TV from the sides is now as satisfying as from the center. Our self-illuminating OLED panel keeps colors consistent and true, wherever you're watching.

Making fast-moving scenes bright and clear

With pictures created by millions of individually controlled pixels, everything is sharp and clear on OLED. And with our X-Motion Clarity technology, even fast action stays smooth and clear. Moving images are precisely controlled to minimize blur so that pictures remain true with less loss in brightness during high-speed scenes.

Super Bit Mapping HDR

There are thousands of tones, shades and gradations of light in a sunset. Super Bit Mapping HDR reveals them. It creates smooth, natural 4K TV picture quality as you watch, without the "banding" that can occur on other TVs.

Dual database processing

One database is used to clean the picture, reducing on-screen noise. The other is used to upscale the resolution, improving clarity. These two powerful image improvement databases work together, dynamically improving pixels in real time. Each database has tens of thousands of references, amassed from our experience creating content for TV and movies over the years.

Sound from the screen, incredibly immersive

Sound on conventional TVs with a speaker located below the screen is often out of sync with the picture. With our Acoustic Surface Audio, the screen is the speaker. An innovative actuator behind the screen vibrates discreetly to create sound so what you hear comes from the place in the scene where the action is happening-dialog from characters, engine noise from a car.

Enjoy multidimensional sound with S-Force Front Surround

Hear sound as you would from a separate multi surround speaker. By upconverting inputs, S-Force Front Surround virtually reproduces a multi-surround speaker system within your TV so you can enjoy all the thrills of more immersive sound.

Clearly hear voices

With Voice Zoom, you can hear human speech clearly without having to turn up the volume-ideal for news bulletins and documentaries.

Power your soundtracks

With a subwoofer integrated into the rear of the TV, you'll hear more dynamic, bass-heavy sound-ideal for action movies and music.

Supreme pictures and sound, whatever the environment

Sit back and enjoy the best possible viewing experience. Sony's unique ambient optimization technology automatically adjusts picture and sound to your environment.

Narrow metal bezel

Keeps you focused on the picture, not the television.

Aluminum Central Stand

Beautifully designed to match your living room.

Cable clutter minimized

Cable holders keep wires neatly hidden so your television stays free of clutter and looks good from the front, the sides, and the back.3.

Say what you want to watch

Find your favorite content faster than ever using the power of your voice. With Voice Search, there's no more complicated navigation or tiresome typing-you just have to ask.4, 5.

Over 5,000 apps, more than any other smart TV

Sony's Android Smart TV has an unbeatable number of apps. Choose the ones that make your life more fun and entertaining.6.

No more waiting

Apps start fast and there's no more waiting when you switch between apps-Netflix starts 3x faster than before.7.

Our Android TVs are recommended by Netflix

Netflix have created an easy way for you to identify TVs with better performance, easier app access and new features that make for a better smart TV. Netflix-recommended TVs help you enjoy popular shows and movies with a dedicated button and voice control.

Control your TV and smart devices with your voice

You can ask your TV with Google Assistant to connect and communicate with your smart devices, including security cameras and appliances. It's truly effortless, and offers the ultimate experience.4, 5.

At a Glance

  • 4K UHD 3840 x 2160 OLED Panel
  • HDR10, HLG, Dolby Vision HDR Support
  • 120 Hz Refresh Rate / X-Motion Clarity
  • Alexa, Google Assistant, HomeKit Support
  • Built-In Wi-Fi 5 & Ethernet Connectivity
  • Google Play Store for App Downloads
  • 4 x HDMI / 3 x USB
  • TRILUMINOS Technology
  • 4K X-Reality PRO Engine
  • Acoustic Surface Audio

What's in the Box

  • 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV
  • Voice Remote Control with Batteries
  • Tabletop Stand Assembly
  • Manual
  • 4.9' AC Power Cord

Expert Sales Advice

Have a question? Get an answer from one of our experts.
See availability »

Live Chat | 615-346-1419 | Email Us

Recommended accessories

Product Description

Enjoy all your movies, TV shows, and online content at four times the resolution of 1080p with the Sony MASTER A9S 48" Class HDR 4K UHD Smart OLED TV. It has a 47.5" OLED display and incorporates Sony's X-Motion Clarity technology to digitally enhance fast-moving images to reduce blur. HDR10, HLG, and Dolby Vision compatibility offer a wide color gamut and enhanced brightness and contrast to provide vibrant, lifelike images for compatible content. Everything you watch is upscaled to near-4K quality with the onboard Picture Processor X1 Ultimate.

The MASTER A9S series has built-in Wi-Fi and Ethernet connectivity to allow access to the Google Play store, your favorite apps, and internet-based content via its Android 9.0 Pie operating system, plus content sharing and screen mirroring with your other compatible smart devices such as your smartphone or tablet. With four HDMI inputs, there are multiple options for connecting high-definition video sources, such as a Blu-ray player, cable/satellite box, and gaming console. A composite video input is also available for connecting legacy equipment, while three USB ports are onboard for connecting compatible multimedia peripherals like flash drives, enabling computer-free multimedia playback.

Picture Processor X1 Ultimate

With enhanced processing power, the Picture Processor X1 Ultimate analyzes content to bring out the OLED's contrast with pure blacks, peak brightness, and natural colors. Object-based HDR remastering happens in real time to detect hundreds of individual on-screen objects and intelligently upscale everything you see to near-4K HDR quality to provide clear, bright, realistic images for everything you watch.

Designed for Faithful Reproduction

Sony's MASTER series TVs are designed to faithfully reproduce the creator's true intent on-screen, no matter what you watch.

Pixel Contrast Booster for Enhanced Color and Depth

Each pixel is individually controlled by the Picture Processor X1 Ultimate and enhanced by the Pixel Contrast Booster to augment color and contrast in bright areas so you can enjoy lifelike shades and hues, more depth, fine texture, and the black levels that only OLED can deliver.

Acoustic Surface Audio

With the Acoustic Surface Audio system, sound comes to you from the entire screen to create an immersive multidimensional audio experience, and with a woofer in the rear of the TV, you'll hear dynamic, bass-heavy sound for action movies and music.

Google Assistant, Amazon Alexa, Apple HomeKit Control

The built-in Google Assistant lets you ask questions, search for your favorite movies, control compatible smart home devices, or access various apps and services. Download your favorite apps from the Google Play store, including YouTube, Netflix, Prime Video, Spotify, and more. You can also find and cast your favorite videos to the TV with Chromecast built-in. You can also change the channel or volume with Amazon Alexa. Apple HomeKit support seamlessly integrates your Apple devices with the TV for simple smart home management.

Game Mode for PlayStation Integration

With the dedicated Game Mode, you'll enjoy a faster, smoother, more responsive experience in battle or sports games. Lifelike color, detailed contrast, and immersive sound help optimize your PlayStation experience.

4K X-Reality PRO & Object-Based Super Resolution

The Picture Processor X1 Ultimate upscales any kind of content to near-4K resolution with the 4K X-Reality PRO and Object-Based Super Resolution technologies. They are engineered to analyze and process data to enrich images with lifelike detail, textures, and clarity for nearly everything you watch by leveraging intelligent dual-database processing.

TRILUMINOS Display

TRILUMINOS Display technology is engineered to widen the TV's color spectrum. It analyzes and processes data in every image to make colors more natural and precise with enhanced color, light, and gradation.

X-Motion Clarity Technology

This technology is designed to control moving images to minimize blur to keep pictures true with less loss in brightness during high-speed scenes.

Ambient Optimization Technology

This technology automatically adjusts the TV's picture and sound to your environment. An embedded light sensor optimizes picture brightness to the room's conditions, boosting brightness in light rooms and reducing it in dark ones, to help provide an optimal image. Acoustic Audio Calibration analyzes the room's environment to produce sound that's enhanced and optimized to your room.

Works with Apple AirPlay 2

With AirPlay 2 functionality, you can stream video and audio to the TV right from your iPhone, iPad, or Mac. Watch movies and shows from your favorite apps and the Apple TV app or Safari. You can also share your photos with everyone in the room.

HDR, Dolby Vision, IMAX Enhanced, and Netflix Calibrated Mode

4K UHD resolution and HDR content, including Dolby Vision HDR compatibility, combine to bring augmented detail, color, brightness, and contrast to your media. The IMAX Enhanced program enables IMAX Enhanced content to be digitally remastered to provide sharper images and more powerful sound, as the creator intended. Netflix Calibrated Mode was developed so you can enjoy Netflix original content the way its creators intended.

Slim, One-Slate Design

With the one-slate design, the screen meets the edge of the TV to help the TV blend into nearly any room environment. The flush surface and narrow aluminum bezel are designed to keep you focused on the picture, not on the TV. Integrated cable management keeps your wires hidden to keep the TV free of clutter.

CalMAN Compatible

To address color variations from the production process, this TV is compatible with separately available CalMAN auto-calibration software and colorimeters. This provides additional levels of calibration and the ability to fine-tune adjustments not possible through conventional picture settings. It's designed to deliver high-fidelity color reproduction that's true to the original TV signal and can adapt to subtle changes in color that may occur over time.

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Product Specifications

Resolution:
4K Ultra HD

Display Type:
OLED Smart

Smart Assistant:
Yes

Screen Size:
48"

HDR:
Yes

Gaming:
Yes

Processor:
Picture Processor X1™ Ultimate

WiFi Compatible:
802.11ac

Panel Refresh Rate:
120 Hz

HDMI Input:
4

USB Ports:
2 (side), 1 (bottom)

Weight (lbs.):
30 lbs.

Max. Resolution:
3840 x 2160

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