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Sony 48 inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV OPEN BOX
EE Model #: XBR48A9S
·
Manufacturer Model #: XBR48A9S
·
UPC/EAN: 027242920033
Unavailable Online

Sony 48 inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV OPEN BOX

EE Model #: XBR48A9S
·
Manufacturer Model #: XBR48A9S
·
UPC/EAN: 027242920033
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Front View
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At a Glance

  • 4K UHD 3840 x 2160 OLED Panel
  • HDR10, HLG, Dolby Vision HDR Support
  • 120 Hz Refresh Rate / X-Motion Clarity
  • Alexa, Google Assistant, HomeKit Support
  • Built-In Wi-Fi 5 & Ethernet Connectivity
  • Google Play Store for App Downloads
  • 4 x HDMI / 3 x USB
  • TRILUMINOS Technology
  • 4K X-Reality PRO Engine
  • Acoustic Surface Audio

What's in the Box

  • 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV
  • Voice Remote Control with Batteries
  • Tabletop Stand Assembly
  • Manual
  • 4.9' AC Power Cord

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Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Front View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Stand View
Sony XBR48A9S view 3
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Bezel View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Voice Assist View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S HDR View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Alexa View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Airplay View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Marketing Material 1
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Inputs View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Back View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Cords View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Dimensions View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S OS View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Pixels View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Processor View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Colors View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Front View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Stand View
Sony XBR48A9S view 3
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Bezel View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Voice Assist View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S HDR View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Alexa View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Airplay View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Marketing Material 1
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Inputs View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Back View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Cords View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Dimensions View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S OS View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Pixels View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Processor View
Sony 48 Inch MASTER Series BRAVIA OLED 4K Ultra HD Smart TV XBR48A9S Colors View

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Manufacturer's Description

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Product Description

Enjoy all your movies, TV shows, and online content at four times the resolution of 1080p with the Sony MASTER A9S 48" Class HDR 4K UHD Smart OLED TV. It has a 47.5" OLED display and incorporates Sony's X-Motion Clarity technology to digitally enhance fast-moving images to reduce blur. HDR10, HLG, and Dolby Vision compatibility offer a wide color gamut and enhanced brightness and contrast to provide vibrant, lifelike images for compatible content. Everything you watch is upscaled to near-4K quality with the onboard Picture Processor X1 Ultimate.

The MASTER A9S series has built-in Wi-Fi and Ethernet connectivity to allow access to the Google Play store, your favorite apps, and internet-based content via its Android 9.0 Pie operating system, plus content sharing and screen mirroring with your other compatible smart devices such as your smartphone or tablet. With four HDMI inputs, there are multiple options for connecting high-definition video sources, such as a Blu-ray player, cable/satellite box, and gaming console. A composite video input is also available for connecting legacy equipment, while three USB ports are onboard for connecting compatible multimedia peripherals like flash drives, enabling computer-free multimedia playback.

Picture Processor X1 Ultimate

With enhanced processing power, the Picture Processor X1 Ultimate analyzes content to bring out the OLED's contrast with pure blacks, peak brightness, and natural colors. Object-based HDR remastering happens in real time to detect hundreds of individual on-screen objects and intelligently upscale everything you see to near-4K HDR quality to provide clear, bright, realistic images for everything you watch.

Designed for Faithful Reproduction

Sony's MASTER series TVs are designed to faithfully reproduce the creator's true intent on-screen, no matter what you watch.

Pixel Contrast Booster for Enhanced Color and Depth

Each pixel is individually controlled by the Picture Processor X1 Ultimate and enhanced by the Pixel Contrast Booster to augment color and contrast in bright areas so you can enjoy lifelike shades and hues, more depth, fine texture, and the black levels that only OLED can deliver.

Acoustic Surface Audio

With the Acoustic Surface Audio system, sound comes to you from the entire screen to create an immersive multidimensional audio experience, and with a woofer in the rear of the TV, you'll hear dynamic, bass-heavy sound for action movies and music.

Google Assistant, Amazon Alexa, Apple HomeKit Control

The built-in Google Assistant lets you ask questions, search for your favorite movies, control compatible smart home devices, or access various apps and services. Download your favorite apps from the Google Play store, including YouTube, Netflix, Prime Video, Spotify, and more. You can also find and cast your favorite videos to the TV with Chromecast built-in. You can also change the channel or volume with Amazon Alexa. Apple HomeKit support seamlessly integrates your Apple devices with the TV for simple smart home management.

Game Mode for PlayStation Integration

With the dedicated Game Mode, you'll enjoy a faster, smoother, more responsive experience in battle or sports games. Lifelike color, detailed contrast, and immersive sound help optimize your PlayStation experience.

4K X-Reality PRO & Object-Based Super Resolution

The Picture Processor X1 Ultimate upscales any kind of content to near-4K resolution with the 4K X-Reality PRO and Object-Based Super Resolution technologies. They are engineered to analyze and process data to enrich images with lifelike detail, textures, and clarity for nearly everything you watch by leveraging intelligent dual-database processing.

TRILUMINOS Display

TRILUMINOS Display technology is engineered to widen the TV's color spectrum. It analyzes and processes data in every image to make colors more natural and precise with enhanced color, light, and gradation.

X-Motion Clarity Technology

This technology is designed to control moving images to minimize blur to keep pictures true with less loss in brightness during high-speed scenes.

Ambient Optimization Technology

This technology automatically adjusts the TV's picture and sound to your environment. An embedded light sensor optimizes picture brightness to the room's conditions, boosting brightness in light rooms and reducing it in dark ones, to help provide an optimal image. Acoustic Audio Calibration analyzes the room's environment to produce sound that's enhanced and optimized to your room.

Works with Apple AirPlay 2

With AirPlay 2 functionality, you can stream video and audio to the TV right from your iPhone, iPad, or Mac. Watch movies and shows from your favorite apps and the Apple TV app or Safari. You can also share your photos with everyone in the room.

HDR, Dolby Vision, IMAX Enhanced, and Netflix Calibrated Mode

4K UHD resolution and HDR content, including Dolby Vision HDR compatibility, combine to bring augmented detail, color, brightness, and contrast to your media. The IMAX Enhanced program enables IMAX Enhanced content to be digitally remastered to provide sharper images and more powerful sound, as the creator intended. Netflix Calibrated Mode was developed so you can enjoy Netflix original content the way its creators intended.

Slim, One-Slate Design

With the one-slate design, the screen meets the edge of the TV to help the TV blend into nearly any room environment. The flush surface and narrow aluminum bezel are designed to keep you focused on the picture, not on the TV. Integrated cable management keeps your wires hidden to keep the TV free of clutter.

CalMAN Compatible

To address color variations from the production process, this TV is compatible with separately available CalMAN auto-calibration software and colorimeters. This provides additional levels of calibration and the ability to fine-tune adjustments not possible through conventional picture settings. It's designed to deliver high-fidelity color reproduction that's true to the original TV signal and can adapt to subtle changes in color that may occur over time.

The Latest on TVs & Home Theater Equipment

Learn More About TVs & Home Theater Equipment

TV Buying Guide Thumbnail

TV Mounts and how to mount them

First, it’s very important to realize that you can’t just get any mount for your TV. If you get the wrong mount for your television, you could lose out on getting the best experience and risk the mount failing mechanically. Luckily, we are here to guide you in the right direction. To start, you want to figure out if you’d like your TV to have movement, or if you want it in a fixed position. Read More »

Read More »
TV Buying Guide Thumbnail

TV Buying Guide

It goes without saying, that TV’s are essential to the entertainment life within your home. Have you ever walk into a room and it feels like something is missing? I’m sure that feeling sinks in when you walk into a living room, with no TV to pull you into an immersive experience. Read More »

Read More »

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Product Specifications

Resolution:
4K Ultra HD

Display Type:
OLED Smart

Smart Assistant:
Yes

Screen Size:
48"

HDR:
Yes

Gaming:
Yes

Processor:
Picture Processor X1™ Ultimate

WiFi Compatible:
802.11ac

Panel Refresh Rate:
120 Hz

HDMI Input:
4

USB Ports:
2 (side), 1 (bottom)

Weight (lbs.):
30 lbs.

Max. Resolution:
3840 x 2160

Product Reviews